Terms of service for identityden.com
The terms for using IdentityDen: parties, subscription and credits, cancellation, rights to the generated material, limitation of liability and governing law.
Last updated
These terms apply when you create an IdentityDen account and use the service. By creating an account you accept the terms.
1. Parties
The agreement is between you and bon.do ApS, company registration 43473425, Svendborg, Denmark. Enquiries go to hello@identityden.com.
You must be of legal age to create an account. If you create an account on behalf of a company, you confirm that you may enter into the agreement on its behalf.
2. The service
IdentityDen runs a description of a company through a chain: a brief, a name set with screening, concept directions, logo candidates through a quality gate, and a brand kit with design tokens. The service is in early access, and access opens as it becomes ready.
We develop the service continuously. We may add, change or remove parts of it. If we remove something you pay for, we will give notice in good time, and you can cancel your subscription before then.
3. Subscription, credits and payment
Prices are in DKK and exclude VAT. The current ladder is: Starter: 250 credits per month for DKK 199/mo. · Studio: 900 credits per month for DKK 499/mo. · Agency: 3.200 credits per month for DKK 1.499/mo.. All amounts exclude VAT.
Launch pricing. The prices are set before we have measured actual consumption over time. They are expected to be adjusted, and we will announce a change before it takes effect. A price change only applies from the next billing period.
A new account starts with 50 credits. Unused credits roll for 30 days from the month they belong to. If they run out mid-project you can buy 100 credits for DKK 89 as a top-up. Credits are not money and cannot be exchanged for cash or transferred to another account.
Payment is taken in advance for each period. Payment is handled by our payment provider, and we do not store your payment details. If a payment cannot be completed, we may suspend access until it is resolved.
4. Your content
You retain the rights to the content you provide, the description of the company, any uploaded files and your choices along the way. You grant us a limited right to process it in order to deliver the service.
You must not provide content that infringes the rights of others, or that you do not have the right to use.
5. The material you are delivered
You may use the logos, tokens and other files you are delivered for commercial and non-commercial purposes, including after the subscription is cancelled. We claim no royalty and no ongoing licence for the material.
We cannot grant you exclusivity in the material. Copyright in machine-generated material is not settled in law, and it may therefore be weakly protected or not protected at all. If you need exclusivity, the material has to be reviewed and finished by a designer, and the trademark registered, we do not do that for you.
Logos and names are created from a description and are not checked against every existing right in the world. It is your responsibility to satisfy yourself that the material can be used before you take it into commercial use.
6. Screening is not clearance
The name screening investigates whether registered trademarks resemble the name in the classes you have chosen, and whether the relevant domains are free. That is an indication, not a legal assessment. A screening can miss rights, because registers are incomplete, because the similarity may be of a different kind than the one searched, or because a trademark is in use without being registered in the register we search.
Before committing to a name, a trademark adviser has to confirm the result. We do not buy domains and do not file trademark applications.
7. Acceptable use
- You must not use the service to create material that infringes the rights of others.
- You must not attempt to bypass usage limits, share your account with others without an agreement, or use the service to build a competing product.
- You must not use the service for unlawful content or for misleading purposes.
If you breach this, we may close the account. In cases of serious breach we may close it without notice.
8. Availability
We aim for the service to be available, but we do not guarantee an uptime. The service may be unavailable during planned maintenance or due to failure at our subcontractors. The service is in early access and may be changed or temporarily taken out of operation.
9. Cancellation
You can cancel your subscription at any time from your account. Cancellation takes effect at the end of the period you have paid for. You keep the files you have already been delivered.
We may terminate the agreement with reasonable notice if we close the service. If you have paid for a period you do not get to use, we will refund the proportional amount.
10. Limitation of liability
We are liable under ordinary Danish law, but not for indirect loss, including lost profit, lost revenue or loss of data, arising from the use of the service. Our total liability is limited to the amount you have paid for the last 12 months.
The limitation does not apply where liability cannot be limited, including wilful damage or gross negligence.
11. Changes to the terms
We may change the terms. Material changes are announced before they take effect, and you can cancel your subscription before then if you do not accept them.
12. Governing law and venue
The agreement is governed by Danish law. Disputes should be resolved amicably; if that fails, they are decided by Danish courts with Svendborg as the venue, unless otherwise required by mandatory rules.